What is website value?
You know after web design and development, what is the most important step? It is to make your website valuable. The worth of your website is known as website value. A website tells a lot about the business or the owner of the website, it lays the foundation of trust between the consumer and the company, thus it is very important to establish a valuable website. The value of your website determines the value of your business.
Various factors affect the value of a website:
The more traffic you have the more valuable your website is. Website traffic is one of the major factors that determine the value of your website.
Content is another important factor because a website with amazing content is far better than a website with average content.
This is the major factor to determine the value of your website, if your website is usable for a great number of people so without any doubt it will have a great value. You can take the example of amazon, because of its usability it is one of the most valuable sites on google.
Web design and development
Your web design and development is another important factor because people like to see a beautiful and well-settled web page.
Why Website value is important
The value of a website is very important to generate income from the website, a website with a higher value can generate a lot of income for you. Besides people tend to trust a website with a higher value for example if you need to buy a product online which website will you trust amazon or a new e-commerce site, obviously amazon and it is because amazon has great website value.
Now after knowing what is website value and why is it important let us know how can you improve or increase the value of your website.
Ways to increase the value of your website
There are various ways by which you can increase the value of your website like :
An Easy to remember domain name
Now tell me, which of the following domain name will you remember, www.marriage.com or www.findyourloveandgetmarriend.in? The first one.
The Domain name is the name of your website by which people will search you on any search engine, thus the value of a website needs to select east, small and attractive domain name which can be memorized by people.
To be honest such domain names are known as premiums domain names which are quite more expensive than the others but if you want to make a valuable website so you have to spend some money on the domain name.
Use diverse sources of traffic
Let’s assume that you are a USA trader who deals in silk and you get 90% of your raw material from India and China suddenly something happened and they both stopped giving you raw material, what will happen then? The value of your business will fall.
This is the same case with the value of your website, you may be getting 90% of your traffic from google now but what if google updates its algorithm policy and stops liking your website, In such a scenario, the value of your website will fall rapidly.
Thus it is most necessary for you to generate your traffic from diversified sources like Yahoo, Bing, Facebook, Instagram, Twitter, Reddit, etc.
Get SEO services
As we already know to increase the value of a website we need to increase the traffic, and there is no better way to increase traffic than search engine optimization. After web design and development, the next most important step is search engine optimization.
In simple words, search engine optimization is the process of improving the visibility of your website when someone searches for the product or service you provide on search engines. Better visibility in search result lead to attracting more people to your site, which generate more traffic.
Good content is the attraction for getting more and more people to your website. If you have a lot of diversified content so it gives the user a place to explore.
If you look at the past few years, so you will find that a lot of online marketers have shifted from outbound to inbound marketing, which means with selling their products or information they also started educating their customers. Some of the greatest examples of such websites are those companies that started blogging to get user attraction.
To make your website valuable you need to write creatively as well as evergreen content.
Generating backlinks from highly reputed websites is another great way to increase the value of your website, backlinks are the reference links to another website.
These links are very important because search engines like google and bing see these links as an indicator of quality content if a well-reputed website is using the link of your content so it means that you have quality content and Google promotes these kinds of websites.
If you are investing in web design and development so don’t forget to have a responsive website. A responsive website is another factor that can increase the value of your website, A responsive website can look good on every screen. A responsive website automatically adjusts itself according to the viewer’s screen.
Even in the latest update of google policy, a responsive website is considered a major element to do good in google’s algorithms.
Without any doubt, we know that the value of a website matters a lot because people are more attracted to a more valuable website, but to make your website valuable and maintain it, you need to follow some of the steps that I mentioned above.
About Coregenic Software – Coregenic Softwares is a global-based Digital Marketing and IT solutions provider. We are a team of highly professionals who aim to provide your organization with every help in the Digital marketing and the IT field. We have successfully worked with 1000+ organizations making them smile.